Kristin Jones spent seven and a half years working alongside former First Lady Michelle Obama as special assistant and director of special projects. Over the course of her tenure at the White House, her projects and responsibilities ranged from planning international travel and domestic events in service of the First Lady's priorities and cultural vision, to developing creative content and campaigns for Michelle Obama's signature initiatives: Let's Move!; Joining Forces; Reach Higher; and Let Girls Learn. In this capacity, she has developed an expertise in identifying how the intersections of branding, policy, and creative strategy can be used as a means to create cultural shifts in society.
Ms. Jones is an alumna of the University of California, Berkeley where she graduated as valedictorian and as a member of Phi Beta Kappa with a Bachelor of Arts in Rhetoric and a Bachelor of Arts in African American Studies. She received her Masters in Education from Loyola Marymount University while teaching high school English in South Los Angeles as a member of Teach for America.